I looked at several different institutions such as Bauer Media and Conde Nast, But i decided Bauer Media would be the right choice to make.
I've chose Bauer Media because i feel it has more experience in marketing music magazines such as Kiss, Kerrang and 4 music.
IPC Media, is not as renowned as as either Conde Nast or Bauer and focuses mainly on selling woman's magazines, food and gardening so the felt that they were not the right choice to make.
Conde Nast may be a bigger distributor than Bauer, and has been around for longer but they yet again have nowhere near as much experience in dealing with music magazines, they publish mainly high end fashion magazines such as vogue and vanity fair.
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